What Makes a Great Story?: Panel Discussion with Franklin Leonard and Ben Percy | Moderated By Rachel Yoder and Dean Bakopoulos

What Makes a Great Story?: Panel Discussion with Franklin Leonard and Ben Percy | Moderated By Rachel Yoder and Dean Bakopoulos promotional image

Drawing on experience across novels, comics, film, television, podcasts, and publishing, Percy and Leonard will explore what makes stories resonate with audiences, how compelling narratives are discovered and championed, and why great storytelling continues to shape the way we understand the world. Together, they will offer insights into creative process, character, voice, genre, adaptation, and the ever-evolving pathways that connect writers with readers and viewers.

Moderated by Rachel Yoder and Dean Bakopoulos, this panel will bring together perspectives from both the creation and discovery sides of storytelling, offering valuable insights for writers, filmmakers, artists, and anyone interested in the power of a great story.

Panelists

Franklin Leonard is the founder and CEO of the Black List, the discovery infrastructure that connects great storytelling with the people who can bring it to audiences. The Black List began in 2005 as an annual survey of Hollywood's most-liked unproduced screenplays. Scripts identified through the survey have become more than 500 feature films that have earned over $30 billion in worldwide box office and 284 Academy Award nominations with 60 wins. In 2012, Leonard expanded the Black List into a platform that has since hosted more than 180,000 screenplays, pilots, plays, and manuscripts, and introduced writers from more than 100 countries to the studios, producers, and publishers who buy their work. The company now operates across film, television, theater, and publishing, and partners with the Academy of Motion Picture Arts and Sciences on the Nicholl Fellowships. Leonard is a contributing editor at Vanity Fair, serves on the boards of several leading arts organizations, and before founding the Black List, worked at Mirage Enterprises and Appian Way, where he created the first annual Black List. He is a graduate of Harvard University.

Ben Percy's new audio series -- Exoplanet, a seven-episode sci-fi thriller executive-produced by Andy Weir -- will release on Audible on November 5th and stars Anthony Mackie, John Leguizamo, and Oscar- and Tony-award winner Ariana DeBose. He currently writes The Punisher, Deadpool, and Midnight Fantastic Four for Marvel Comics and is known for his celebrated runs on Wolverine, X-Force, Ghost Rider, Green Arrow, and Teen Titans. He is the author of seven novels, three story collections, and a book of essays -- Thrill Me -- that is widely taught in creative writing classrooms. He has been a member of the WGA screenwriters guild since 2014 and has sold film and TV projects to Fox, Paramount, Starz, NBC, and Sony. His honors include an NEA Fellowship, a Whiting Award, a McKnight Fellowship, two Pushcart Prizes, the Plimpton Prize, the iHeartRadio Award for Best Scripted podcast, and inclusion in Best American Short Stories and Best Horror of the Year.

Wednesday, October 21, 2026 7:30pm to 9:00pm
Voxman Music Building
Recital Hall
93 East Burlington Street, Iowa City, IA 52240
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Individuals with disabilities are encouraged to attend all University of Iowa–sponsored events. If you are a person with a disability who requires a reasonable accommodation in order to participate in this program, please contact Cinematic Arts in advance at 319-335-0330 or cinematicarts@uiowa.